CON CƯNG – ALPHAGEN PRODUCT LAUNCH EVENT

From French farms to Vietnamese milk cans, B2EVENT proudly partnered with Con Cưng & Alphagen to deliver a meaningful family-centric brand activation.

Designed as an interactive mini playground, the event invited parents and children to explore Alphagen’s journey through a “travel passport” experience, featuring engaging activities and delightful gifts. Each touchpoint highlighted the brand’s commitment to supporting digestion, immunity, and brain development for growing children.

A key highlight of the event was the 1:1 consultation and expert sharing session led by Dr. Nguyen Cat Phuong Vu (Children’s Hospital City), offering practical nutrition insights and personalized guidance for parents.

B2EVENT was honored to support both the strategic planning and on-ground execution of this impactful weekend, creating lasting value for families and meaningful connections between the brand and its audience.